Welcome to CEMRA On-line!

The homepage of the Canadian Electrical Manufacturers Representatives Association.

CEMRA, a division of the Electrical Council (EC), is a trade association of independent sales representatives in the electrical industry (manufacturers’ representatives).  CEMRA is the Canadian equivalent to NEMRA (the National Electrical Manufacturers Representatives Association), and is therefore closely linked to this organization.  

It promotes representatives and manufacturers in working together to improve the electrical channel, and enhance their ability to deliver results in today’s rapidly-changing business environment.  

CEMRA's / NEMRA's Strategic Goals are...   

  • To promote the function of the independent manufacturer's representative as the most effective way to market electrical products,  
  • To increase the income of the rep's firm employees and sales staff by increasing the value of the rep firm to its owners and to its customers,
  • To provide educational opportunities that will help independent electrical representatives to strengthen the professional, technical and management capabilities of their firms, and
  • To help reinforce positive and open communications between independent electrical representatives and their manufacturing and marketing partners.

 To find CEMRA Representatives and lines they carry in your area, use the NEMRA Locator.